Question by Donna C: When web designers advertise “optimization” what are they offering?
What exactly is it that they’re offering in addition to a web site? Does their “optimization” put you at the top of search engine rankings? Or does it simply mean that they are including the necessary elements within their coding to give the site the potential to climb the rankings?
Answer by Ike
The latter. SEO campaigns take a lot more than a web designer can offer. They just want to make your site spider freindly by not doing stuff that turns off the search engine spiders and makes them not give you a good score.
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